Apple pays tribute to Muhammad Ali in latest iPhone X ad
One of the speeches of the boxing icon featured in the ad to show how great Apple's camera is
(Web Desk) – Apple paid a tribute to the renowned boxer Muhammad Ali by using his voice in their latest video ad for iPhone X.
To show how great the front camera of iPhone X is, the smartphone giant used one of the speeches of Muhammad Ali in which he bragged about his greatness.
Apple wanted to prove that iPhone X has the best front camera for selfies. The company promoted its Portrait Lighting feature that gives studio quality images without studio. The flagship phone requires no lighting and can capture perfect selfies in low light as well.
“I’m going to become Champion of the Universe! Me with my beautiful personality. I’m good looking, clean living, cultured, and I am so modest. I can admit my own fault,” Ali says, bragging, “Because I am great, I am the greatest!”
In past, the boxing icon had featured in an Apple ad titled “Think Different”. It was during the Steve Jobs era when they created an ad using footages and images of all the great people from the history books.
Ali died on June 3, 2016. He suffered from brain injuries and Parkinson s syndrome.
