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Summary
Although prices for some Blu-ray players dropped below $100 this holiday season, customers are hesitating to jump into the next-generation video format. Even people who already own Blu-ray players are still buying movies on DVDs.One big reason: Blu-ray discs won't play on standard DVD players found in cars, computers and bedrooms.Now Hollywood which is banking on the pricier Blu-ray discs to help lift sagging home video sales is stepping up its efforts to win customers. Studios are packaging Blu-ray discs with regular versions on DVDs, and throwing in so-called digital copies, which can play on computers and iPods.
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