Signs of improvement start to appear in PIA: CEO Arshad Malik
Signs of improvement start to appear in PIA: CEO Arshad Malik.
KARACHI (APP) – Chief Executive Officer (CEO) Pakistan International Airline (PIA) Air Marshal Arshad Malik in a video message said that the efforts for improvement had started yielding results in the PIA in just one year’s time despite of challenges ahead.
He said that PIA’s revenue during past six months had increased bymore than 40 percent; seat factor also improved and was now between 80 to 84 percent which was considered a good performance indicator in the aviation industry, said a statement issued by PIA here.
The cargo space utilization of the airline has been increased from 50 percent to almost 80 percent. PIA also enhanced its engineering capabilities and now aircraft maintenance i.e. line maintenance and Check A can be performed at Lahore and Islamabad which was previously available only at Karachi, said the CEO of PIA.
He said two aircraft that were grounded since long, were made serviceable in the current year and now all Boeing 777s and A320 aircraft in PIA fleet were operational and contributing towards revenue generation.
Arshad Malik said a proper aircraft spared inventory planning program,which was lacking before, had also been implemented in PIA which had reduced the aircraft down time and better serviceability of aircraft.
He shared that the ground service equipment which played an important role for any airline was neglected in the past. The ground service equipment that was scrapped had been overhauled by utilizing the airline’s own resources thus saving millions of rupees which were given to other service agencies.
Air Marshal Arshad Malik said that PIA in the current year, renewed its IATA Operational Safety Audit (IOSA) certification and was now in the process of attaining EASA certification.
He said that PIA’s property assets in Pakistan and abroad were neglected and abandoned in past, This year, we identified these properties in USA, Amsterdam, Iran, Tashkent and other countries and are trying to make better use of them.
PIA CEO said the airline had introduced 13 new routes since last 12 months, increased frequencies of flights based on demand prospects and commercial viability. He went on to say that unlike the past, all business decisions were now made collectively.
Arshad Malik said that plans were underway for operating direct flights to New York. Preliminary meetings had been held in this regard and PIA was complying with the security and safety standards of TSA. Two narrow body aircraft would also be inducted in PIA fleet by end of the current month.
He said that no planning or up-gradation was made in the past for in-flight entertainment and passengers’ comfort on board the aircraft. This year, the in-flight system was being planned to be upgraded for the convenience of passengers on long haul flights. Co-branding initiatives had also been taken to promote tourism in the country and for providing better services to the passengers.
He said that merit had been implemented in PIA and all promotions and foreign posting had been done purely on merit without any outside influence.
He thanked the government for extending its full support in this regard.
Referring human resources in PIA, he said that majority of the airline operations were from Islamabad and adjoining cities while most of the human resource was based at Karachi. Terming the human resources in PIA as an asset, he said that now employees had been positioned according to the size of operation and number of flights that were operating from Islamabad.
‘Make us proud by choosing PIA and we will look after you (passengers) and together we will achieve greater heights not only for PIA but for the country,’ the CEO concluded.
